Alan Prohm – Content Strategy, Concept Design, and Creative Direction
INTERACTIVE MEDIA APPLICATIONS, PLATFORMS and ENVIRONMENTS
Strategic Planning, Content Ownership, Concept Design and Project Management; UX/UI Concepts, AI Architectures, Data Architectures, Storytelling, Copywriting, Media Production and Creative Direction

For example:
1st Place at A MAZE 2022: Displace AR location-based AR Viewer and Game
Concept and Prototype for Displace AR, a location-based AR viewer and game for the Leibniz Research Museums with Annika Ley, Fehime Seven and Frédéric Urien – A MAZE Hackathon AR You Ready? 2022 1st Prize
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Recent Studio: NEEEU Spaces GmbH Project Direction, Concept Design, Project Management
Asst Project Direction, Concept Development and Project Management for the new hybrid permanent exhibition of a regional literary heritage museum; also, agency business development, strategy and marketing around AI solutions for cultural institutions
Recent Studio: Studio TheGreenEyl Strategy, Concept and Prototypes
Research and Development for a data-driven mediation around German and Global Cultural Heritage Collections Activity – a Global Provenance Timeline 2023-2024; also, agency business development and strategy around Collections Data practices and solutions for cultural institutions

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Digital Concept, Planning & Productions for the Humboldt Forum, 2015-2020
- Concept and Planning overview
- Media for Exhibitions
- Strategy and Consulting
- Humboldt Forum Media Tower
Media in the new permanent Exhibitions of the Ethnologisches Museum and Museum asiatischer Kunst of the Stiftung Preußischer Kulturbesitz / Staatliche Museen zu Berlin

Humboldt Forum Media Tower

More about the Humboldt Forum Media Tower
Media for Humbolt Forum Exhibitions:
Exhibition: “Schrecklich schön. Elefant – Mensch – Elfenbein“, im Humboldt Forum Berlin 20. Juli 2021 – 23. Januar 2022
Concept and planning for the central media installation “Voices of Ivory”, concept and consultation for screen media, incl. infographic cartography of the Ivory Trade.

Photo: Stiftung Humboldt Forum
Exhibition: “Extreme: Natur und Kultur am Humboldtstrom” November 2, 2016 – May 1, 2017
Wall Projections for the Humboldt-Box Exhibition: Extremes! Nature and Culture on the Humboldt Current – incl. animated climate data for entire last El Nino event 2014-16 from the Potsdam Institute for Research on the Consequences of Climate Change (Potsdam Institut für Klimafolgenforschung PIK) and television news clips from around the world highlighting impacts of this global event experienced locally.

Media stations with linked object data for the Humboldt-Box Exhibition: Extremes! Nature and Culture on the Humboldt Current – November 2, 2016 – May 1, 2017



Exhibition: “Ein Chinesisches Kostbarkeiten-Kabinett“
Media Station for a curated display by: Dr. Ching-Ling Wang, Museum of Asian Art, Staatliche Museen zu Berlin/Stiftung Preussischer Kulturbesitz, Humboldt-Box Berlin February 2016


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Prior: Digital B2B Communications

IMMERSIVE PRESENTATION ENVIRONMENTS
CeBIT Trade Fair 2013 – 360° DIGITAL PRESENTATION ARENA
360° Arena – Gesture- and Tablet-controlled screen environment and media for Deutsche Telekom Geschäftskunden


Alan Prohm: Concept direction, storytelling, moderation structure, UX/UI; w/ zweimaleins, later Saatchi&Saatchi Pro



Kinect gesture-control concept – Live media moderation


CeBIT Trade Fair Highlight:
IMMERSIVE PRESENTATION ENVIRONMENT – Airplane Cabin + Media, CeBIT 2014

Immersive Presentation Environment – Deutsche Telekom – T-Systems, CeBIT Trade Fair, 2014
Media concept, presentation content and user interface for iPad-driven immersive presentation environment showcasing the business and leisure possibilities of airtravel in the digitalized future.
Alan Prohm: Lead concept design, narrative structure, segment storyboarding, moderation script, UI/UX concept and wireframing; w/ qbus Mediatektur

The solution allows a moderator equipped with an iPad to present an extended, many-layered program of informational or entertainment content to an audience inside an immersive presentation environment. The exhibit is built inside the frame of an actual Airbus airplane segment fitted with full wall-and-ceiling projection capability, floorscreens, and seatback iPad displays to simulate the media and communications technologies we can expect in the aircraft cabin of the future. At the same time it provides an eye-catching display set for the cross-industry launch of a new „connected suitcase“ product.
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The solution includes stand design, interior architecture, display technologies, presentation script (for 15-20 min show), sound design, all screen and video content, and an iPad touch interface supplying easy, intuitive control for all functions and contents. Media technologies include HD fl oor screens, immersive video projection, individualizedcontent delivery via iPad, touch control and presentation interface for tablet, and Leap Motion gesture interfacing for 3-D interactive gaming.
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All crafts from architecture to media to business dev to event design come together in a single communication tool, equipped to deliver any number of messages, immersively and compellingly. The presenter holds in one hand an unprecedented toolset for telling stories and selling ideas. And the audience is treated to an unforgettable ride in elegant and fascinating surroundings.
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